Business Source Premier provides full text for nearly 8,350 scholarly business journals and other sources, including full text for more than 1,100 scholarly business publications. Coverage includes virtually all subject areas related to business. This database provides full text (PDF) for more than 350 of the top scholarly journals dating as far back as 1922.
Every Mintel report contains a comprehensive overview of the market size, including a five year forecast, brand share, category trends, consumer attitudes and behaviors, and analysis on what’s working, what’s not working, and what’s coming next. Mintel publishes over 220 reports in the US every year, across a wide swath of consumer markets. Users will be able to dive into specific consumer survey questions to identify key demographic s or target markets.